Gamblers Wanted: Atlantic City Gamblers Show Up, Finally, at Revel

Gamblers Wanted: Atlantic City Gamblers Show Up, Finally, at Revel

Also Revel’s Facebook web page bears their brand new slogan: Gamblers Wanted

Oahu is the very first good news since Atlantic City’s newest casino exposed: finally, a marketing campaign appears to be working, and July’s numbers mirror the improvements every-where within Revel Casino-Hotel.

New Campaign Working

Featuring its seemingly apparent ‘Gamblers Wanted’ campaign including a massive sign plastered close to the front of this casino Revel has apparently managed to get clear that their former no-smoking, chi-chi attitude is out with the Atlantic Ocean tides, and a more approachable ‘come on in and invest your money’ tactic is working for them.

Revel’s revenues for were $23.4 million, from a combined take from both slots and table games, which represents a dramatic 33 percent jump from last year july.

‘we think the July outcomes clearly reflect the impact of the ‘Gamblers Wanted’ campaign,’ said Jeffrey Hartman, Revel’s interim CEO.

Overall, however, Atlantic City casinos will likely be wanting more gamblers; the numbers for most of the gambling that is beleaguered’s casinos continued to freefall, with a nearly 4 percent drop in comparison to 2012, according to numbers released by the state’s Division of Gaming Enforcement. The actual only real other casinos that showed gains besides Revel had been Borgata, up 19 per cent, and Resorts Casino Hotel, having a 6 percent jump in comparison to last 12 mont Continue reading «Gamblers Wanted: Atlantic City Gamblers Show Up, Finally, at Revel»